Skip to main content

5 Ways To Improve The Credibility Of Your Website

Website credibility is everything, there are many (possibly thousands) of great looking, user friendly websites that are competing directly with you. May are selling the same or similar products so you have to give the consumer a reason to come to you. That reason is trust and credibility. Get your totally original site created by Website Design on the Gold Coast.

The right website
Anyone can make a website in a few minutes using any number of free builders like WordPress. And that is what they look like done in a few minutes. Because of the huge amount of startup internet marketing companies that are here today and then just gone tomorrow many people are losing trust in all internet companies.

Why?
Simply because they have no credibility, how can you trust a site that does not protect your (or their) privacy?
Your visitors need to know that you are true to your word, you follow through, keep your promises and get things right.
You need to show visitors to your site that their personal information, including credit card details, are secure. If they have to think about if then you have failed

When someone views your website
When a visitor lands on your website they will access it in under a second and then it is almost impossible to change their first perception of your branding.

If they find themselves asking questions like
  • Is this a cheap owner made website?
  • Is this a real company or business?
  • Are you associated with any other reputable business?
  • How long have you been in business?
  • Where are your credentials and details?
  • Where are your customer reviews and feedback?
  • Is this site secure?
  • Are you as much an amateur as your website indicates?
If they have these questions, then you need to reevaluate your website and design
So what can you do!
  1. Have a well-known and respected web design company like Website Design on the Gold Coast, create a cost effective, user friendly website for you. This will ensure it looks professional and has the “WOW” factor
  2. Use trusted Seals and Certifications to give visitors confidence in your credibility and make sure your site is secure
  3. Associate yourself with other recognised authoritative organisations or high profile bloggers by joining discussions and groups. Give others reviews and comments and always answer any and all posts in a positive way. If someone has a grievance or complaint and you fix it properly, it carries a lot of weight
  4. Integrate social media into your website so it is truly interactive and makes it easy for customers to check you and what others say about you
  5. Offer free trials and bonuses and ask for comments, reviews and recommendations
Start a blog that is highly relevant to your business and branding and be sure to be active on other related blog sites. Always keep your comments and content positive and leave social issues for others

Your credibility on the internet is your password to business success. Without it, then you need to urgently change the situation. A bad web presence because of the huge amount of competition is economic suicide. Creating a positive web presence and credibility starts with a great website

Comments

Popular posts from this blog

5 Reasons Why Ignoring SEO Can Affect Your Business

About 50 percent of businesses do not have a viable internet presence. Most of these are older established businesses that have not yet felt the need to go digital. The latest SEO news suggests that these businesses are losing customers to companies that have a strong internet presence and a (SEO) search engine optimisation strategy. The old school suggests that SEO is too unpredictable takes too long and that their businesses have done very without this added expense they consider is unproven, they still like to use and rely on PPC (pay per click). Ignoring SEO does not just cost a few lost sales, but can be financially disastrous. These are five ways it can affect your bottom line 1. Measurable results from expenditure   The facts are that a well done SEO strategy is highly measurable, very cost effective and probably the best method to ensure your businesses future profitably. 2. PPC verse SEO   PPC is expensive, but you still need a high quali...

How organic traffic is considered important for any website?

Business websites are a vital way of giving existing and new customers access to information about your business. Having a modern, easy to find and access website is so important for the success of any modern business because without it your business is invisible to most people. Your local SEO Company on Gold Coast can create the perfect unique website that drives in organic traffic to help boost your sales. What is Organic Traffic? There are two types of traffic you can generate for your website. One is where you pay directly for it such as pay per click and the other is where you attract traffic that comes from organic leads. People search for content and find yours because of the interest you generate from your site by providing quality and interesting content and giving value as well as service. The advantages of Organic Traffic ·          Cost One of the obvious benefits of striving for organic search traffic is the co...

The coolest company in the galaxy | Straight Up Digital

Straight Up Digital is the coolest company in the galaxy for five very simple reasons but also because we deliver what we promise. In the digital world of the internet, there is a lot of ‘behind the scenes’ work that can’t readily be seen or even calculated. Because of this a lot of misinformation and fraudulent claims are made for work that wasn’t done or if it was done, was rushed and inadequate. How do you really know what your agency has done for you unless they offer proof in the results you achieve directly because of what they have done for you? At Straight Up Digital we are the coolest company in the galaxy by being open and honest about the things we can do for you and your internet presence and the things that we can’t do or we think are not in your best interests get called out early. We aren’t simply in it for the money. The five simple reasons we are the coolest company in the galaxy are below: 1.  Straight Up The  Cambridge dictionary online  defines ‘straig...