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Showing posts from September, 2021

Top Reason to Continue Digital marketing in times of uncertainty

Over the past eighteen months or so, life hasn’t exactly been considered normal. Masks are now everywhere, and people are expected to keep their distance wherever possible. For small businesses, the economic impact has been felt harder than ever, especially for those in the tourism and hospitality sectors. No matter what your business does, marketing is an effective tool that can be used to separate you from your competitors. Now, when times get tough and revenue and profit grow slim, marketing can often be the first expense a business can cut, and this is a common mistake. Without marketing, you lose all the previous traction you worked so hard to gain on social media and search engines. Here we will discuss why digital marketing should be continued during times of uncertainty.   Build your brand while others are not! The one positive to take out of an uncertain time is that if you are feeling the hurt, chances are others are too. This gives you a very small window of time to ge